AI Growth Marketing Lead
About this role
Accountabilities:
• Design and execute full-funnel demand generation strategies across paid media, content syndication, email nurturing, webinars, and ABM programs to drive qualified pipeline and revenue growth.
• Own performance marketing channels including LinkedIn Ads, Google Ads, retargeting, and content promotion, continuously optimizing campaigns for ROI, conversion, and pipeline velocity.
• Lead and scale Account-Based Marketing (ABM) initiatives in close collaboration with Sales to accelerate engagement with high-value enterprise accounts.
• Drive organic growth through SEO and AEO (Answer Engine Optimization), improving visibility across traditional search engines and AI-powered platforms.
• Build and maintain comprehensive marketing analytics dashboards covering pipeline attribution, campaign performance, conversion rates, SEO/AEO impact, and revenue contribution.
• Partner closely with Product Marketing to align messaging, refine positioning, and create technically accurate content tailored to developers, AI/ML teams, and infrastructure buyers.
• Use AI tools extensively to automate workflows, accelerate campaign execution, and optimize go-to-market performance across channels.
• Continuously experiment, test, and iterate on marketing initiatives to identify scalable growth levers in a resource-efficient startup environment.
Requirements:
• 5–10+ years of experience in B2B SaaS growth or demand generation marketing, ideally within developer tools, cloud infrastructure, Kubernetes, or AI-related ecosystems.
• Proven track record of generating measurable pipeline and revenue impact through demand generation programs (not just engagement or awareness metrics).
• Strong hands-on expertise in performance marketing, including LinkedIn Ads, Google Ads, ABM, and marketing automation platforms such as HubSpot.
• Experience building and managing end-to-end marketing analytics and reporting using tools like Google Analytics, BI platforms, and CRM systems.
• Deep understanding of SEO and emerging AEO strategies for visibility in both search engines and AI-driven answer systems.
• Strong cross-functional collaboration skills, especially with Sales, Product Marketing, and Engineering teams.
• Excellent communication, project management, and analytical thinking abilities.
• Builder mindset with comfort in fast-paced, remote-first startup environments and global teams.
• Strong interest in developer marketing and open-source or infrastructure-focused ecosystems is highly valued.
Benefits:
• Competitive compensation package with company equity.
• Fully remote-first and flexible work environment.
• Comprehensive healthcare coverage for employees and dependents.
• Flexible paid time off policy.
• Monthly work-from-home stipend and $1,000 home office setup budget.
• Choice of hardware to support your work setup.
• Team events, offsites, and global collaboration opportunities.
• Opportunity to work closely with industry-leading founders and advisors in a high-growth environment.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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