Director of AI Creative Systems

Accountabilities:

• Design and build end-to-end AI-native creative production systems, including workflows for image, video, copy, versioning, QA, approvals, and deployment.

• Develop structured pipelines from creative brief to prompt engineering, asset generation, testing, and launch.

• Establish standards for prompts, asset organization, metadata, quality control, and creative governance.

• Produce and direct high-fidelity AI-generated creative assets that meet premium commercial brand standards.

• Define when and how to use AI-only, hybrid, or traditional production methods based on quality, efficiency, and risk considerations.

• Build scalable frameworks, templates, and automations enabling teams to independently generate and iterate creative assets.

• Develop systems for rapid creative testing across paid media, email, and digital channels.

• Partner with growth and performance teams to integrate creative output into structured experimentation frameworks.

• Increase testing velocity while maintaining high-quality learning and insight generation.

• Create audience- and segment-aware creative workflows tailored to different customer groups and campaign objectives.

• Translate AI capabilities into practical operational advantages across multiple brands and teams.

• Collaborate cross-functionally to remove creative bottlenecks and improve speed-to-market.

Requirements:

• 7+ years of experience in creative production, performance marketing, design systems, or AI-enabled content workflows.

• Proven track record of building end-to-end creative systems rather than isolated experiments or tool usage.

• Strong expertise in generative AI tools for image, video, and copy creation, including prompt design and iteration strategy.

• Ability to produce or direct photoreal, commercially viable creative outputs with high quality standards.

• Experience connecting creative workflows to performance marketing, A/B testing, or experimentation systems.

• Strong systems-thinking mindset with the ability to architect scalable workflows and processes.

• Hands-on builder mentality with the ability to both execute and design scalable infrastructure.

• Strong creative judgment and taste, particularly for consumer-facing visual and written content.

• Ability to work across creative, technical, and growth teams in a highly collaborative environment.

• Experience with automation tools, structured workflows, or API-driven systems is a plus.

• Familiarity with paid social or performance creative optimization is highly desirable.

• Experience in ecommerce, retail, or consumer brands preferred.

Benefits:

• Competitive compensation package with base salary aligned to experience

• Equity opportunities as part of total rewards

• Comprehensive healthcare coverage including medical, dental, and vision

• 401(k) retirement plan with employer matching (US) or RRSP match (Canada)

• Paid time off and employee discount programs across brand portfolio

• Flexible work arrangements with remote-first structure

• Opportunity to define and build a new AI-driven creative function from scratch

• High-impact role with executive visibility and direct influence on growth strategy

• Exposure to multi-brand portfolio operating at scale

• Fast-paced, builder-oriented culture focused on ownership and execution.

How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
 Why Apply Through Jobgether?

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