Senior Director, Media Analytics, Commercial Strategy & Acceleration
About this role
Accountabilities:
• Own the vision, strategy, and roadmap for media analytics across advertising products, ensuring measurement frameworks accurately capture incrementality, performance, and business impact.
• Lead and scale a ~30-person analytics organization, including managers and senior individual contributors across measurement science, experimentation, and client analytics.
• Develop and standardize advanced measurement methodologies such as causal inference, MMM, attribution models, geo experimentation, and audience insights.
• Partner with product, data science, and engineering teams to operationalize scalable analytics solutions and embed measurement into product systems.
• Translate complex analytical outputs into clear, compelling narratives for advertisers and internal commercial teams to drive investment decisions.
• Establish governance frameworks for data quality, privacy-safe measurement, and reporting standards across the ecosystem.
• Manage operating cadences, prioritization, and resourcing to ensure alignment with high-impact strategic initiatives.
• Oversee third-party measurement partnerships and integrate external providers into unified analytics frameworks.
• Represent the organization in industry forums and contribute to the advancement of retail media measurement standards.
Requirements:
• 12+ years of experience in media analytics, marketing science, advertising measurement, or related fields in digital advertising or retail media environments.
• 7+ years of leadership experience managing large analytics teams, including managers of managers, with a strong record of talent development and organizational scaling.
• Deep expertise in incrementality testing, experimental design, causal inference, MMM, and attribution modeling at enterprise scale.
• Strong technical proficiency in SQL and advanced analytical programming languages such as Python or R.
• Experience influencing senior executives and C-suite stakeholders at major advertisers, agencies, or CPG organizations.
• Strong academic background in a quantitative discipline such as statistics, economics, mathematics, computer science, or engineering.
• Experience working with privacy-safe measurement solutions, clean rooms, and identity frameworks.
• Proven ability to evaluate and integrate third-party measurement partners and reconcile external and first-party data sources.
• Strong communication skills with the ability to simplify complex analytical concepts for business audiences.
• Graduate degree (MS, MBA, or PhD) in a quantitative field is strongly preferred.
• Experience engaging with industry bodies or contributing to measurement standards is a plus.
Benefits:
• Highly competitive base salary with significant variation based on location and experience.
• Eligibility for annual bonus and equity grant programs, including ongoing refresh equity opportunities.
• Comprehensive healthcare coverage including medical, dental, and vision plans.
• Flexible remote-first work model with periodic travel for collaboration and industry engagement.
• Retirement savings plans and financial wellness programs.
• Paid time off and supportive leave policies.
• Access to learning, development, and leadership growth opportunities.
• Inclusive, collaborative culture focused on innovation, experimentation, and continuous improvement.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
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