Senior Marketing Operations Manager, Process and AI

Accountabilities:

• Lead the end-to-end marketing AI roadmap, identifying high-impact use cases and guiding them from discovery through pilot, implementation, scaling, and optimization.

• Translate marketing needs into clear AI capability requirements, defining inputs, outputs, success criteria, and operational constraints.

• Establish and manage AI governance frameworks, including intake, prioritization, stage gates, compliance checks, and performance measurement.

• Design and continuously improve marketing processes, workflows, and operating models to enable scalable and efficient execution.

• Partner with technical, operational, and legal stakeholders to ensure alignment, feasibility, and sustainable implementation of AI-driven solutions.

• Drive change management efforts including training, enablement materials, playbooks, and adoption strategies for new AI capabilities.

• Maintain documentation and lifecycle governance for AI initiatives, ensuring transparency, compliance, and continuous improvement.

Requirements:

• 10+ years of experience in marketing operations, process optimization, or marketing technology roles.

• Strong background in marketing systems, workflow design, and operational governance within complex or matrixed environments.

• Proven ability to translate business needs into structured technical requirements and scalable solutions.

• Experience working with marketing technologies and platforms; familiarity with tools such as Salesforce Data Cloud, Marketing Cloud Account Engagement, Asana, HockeyStack, or 6Sense is a plus.

• Demonstrated experience in AI, automation, or advanced marketing operations transformation initiatives.

• Ability to design lightweight governance models for AI or MarTech initiatives, including intake and prioritization frameworks.

• Strong communication skills with the ability to influence cross-functional stakeholders and simplify complex technical concepts.

• Comfortable working in ambiguity with strong judgment on when to apply structure versus exploratory approaches.

• Experience in change management, enabling adoption of new tools, processes, and technologies across teams.

• Bachelor’s degree in marketing, business, communications, or a related field.

Benefits:

• Competitive annual base salary range of approximately $145,000–$155,000.

• Comprehensive enterprise benefits package including medical, dental, and vision coverage.

• Paid time off and standard company holidays.

• Opportunity to work on cutting-edge AI-driven marketing transformation initiatives.

• Exposure to advanced marketing technologies and enterprise-scale operating models.

• Collaborative, cross-functional environment focused on innovation and continuous improvement.

• Flexibility and support for ongoing professional development.

How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
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